Welcome to this module in the Business and Management Development Programme
By the end of the module, you will:
- Be able to describe why scenario planning can be a useful strategic tool for making plans
- Be able to conduct a PESTLE analysis, and identify the future trends that could impact your pharmacy business
- Understand how to create scenarios for the future of your pharmacy, in particular optimistic and pessimistic examples, and how they can be used to shape future action plans.