All according to local need


  • Welcome
  • Introduction
  • Customers and consumers
  • Services to meet local needs
  • Collecting information
  • Identifying local needs
  • Working with NHS services
  • Competitor awareness
  • Other healthcare providers
  • Action & Evaluation


This CPD module is about fulfilling the needs of your local community. It will consider ways to identify and respond to local demand, complement existing local NHS and private healthcare services, and identify competition in order to meet changing needs.

Think about the needs of your local community – how can your pharmacy play a key role?


  • To understand the value of developing your pharmacy in response to local healthcare needs.


  • Review the range of sources of information about local healthcare need
  • Recognise where the service gaps are and who is already providing what and where
  • Consider what is being offered by competitors
  • Explore methods for population profiling.


Liam Stapleton BSc Pharm (Hons), PG Dip Public Health, Health Promotion, independent consultant at Metaphor Development and pharmacy superintendent.

About this module

Pharmacy needs strong managers, effective leaders and people with the right skills to drive the profession forward. With this in mind, P3 Business CPD modules are written as practical learning tools for use by anyone in the pharmacy team.

Continuing professional development (CPD) is a statutory requirement for pharmacists. Completion of the module will contribute to the nine pieces of CPD that must be recorded in a year, as stipulated by the GPhC.

Record your learning and how you applied it in your practice using the action and evaluation record at the end of this module, which will then be stored in your personal learning log. You must be registered on the website to do this.