November's Pick of Media Campaigns
Natural health brand, BetterYou, is running a public awareness campaign this Autumn focusing on its oral sprays as a fast and effective way to supplement, with the message Pill-free Vitamin D. The campaign features a range of people, some of them BetterYou customers, in content which will be used across the brand’s marketing channels, including the website betteryou.com, social media channels and press communications throughout October, November and beyond. The brand also supported Vitamin D Awareness Week (21-27 October 2019), to help raise public awareness and encourage people to test their levels to make sure they are supplementing appropriately.
BetterYou 01226 814 030.
Public Health England has launched the NHS 111 phase of the ‘Help Us, Help You’ winter pressures campaign. The campaign will run nationally with TV advertising, video on demand, out of home, search, social media and partnerships activity. It encourages people to call 111 or visit 111.nhs.uk instead of worrying, self-diagnosing or second-guessing what they should do when they have an urgent health problem. Assets to support the campaign are available at the PHE campaign resource centre, but they should be received by all community pharmacies by 15 November.
Understand the important role oral rehydration products play in helping prevent dehydration after illness