PHE launches campaign raising awareness of preventable disease

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PHE launches campaign raising awareness of preventable disease

“Living healthily in midlife can double your chances of being healthy at 70 and beyond,” is a key message of Public Health England’s new ‘One You’ campaign.

The drive is the country’s first nationwide campaign to address preventable disease in adults.

“Many diseases that impact people’s health and shorten their active lives can be prevented. Currently 42 per cent of adults in midlife are living with at least one long-term health condition which increase their risk of early death and disability,” said Professor Sir Muir Gray.

“Although it has been customary to blame people for their ‘lifestyle’ we now appreciate that we need to take into account the environmental pressures that make it difficult to make healthy choices, having to sit eight hours a day at work for example, and then drive an hour home. One You is designed to help every individual identify not only their risks but also the pressures they face in their life and the stress that results, and then support them with personalised tools and advice.”

Latest figures show that life expectancy at older ages is at record levels, yet many are spending their retirement living in ill health. Currently, 15 million Britons are living with a long term health condition, yet studies show living healthily in middle age can double your chances of being healthy when you are 70. The One You campaign from Public Health England will help adults to move more, eat well, drink less and be smoke free. The new campaign will also provide information on how people can reduce their stress levels and sleep better.

Find the One You quiz here

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