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When is the right time for digital marketing?

Exactly how you present a product can get incredibly detailed, but at its core, you cannot sell a product without marketing it in some way.

Welcome to this module in the Business and Management Development Programme

By the end of the module, you will:

  • Understand why marketing is a vital element of any community pharmacy’s business success
  • Know how to get your pharmacy ready to be marketed
  • Understand the importance of a pharmacy’s online presence
  • Learn how to give your digital marketing the best chance of success
  • Be more aware of the potential damage a poor digital presence can do to your business.

Author: JP Quinn, pharmacy growth consultant at Pharmacy Mentor

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