To support Bowel Cancer Awareness Month, the team at Bedminster Pharmacy in Bristol carried out a campaign to raise symptoms awareness of the second biggest cancer killer and to champion early diagnosis.
The team staged opportunistic conversations with local customers about bowel cancer throughout April, as well as staging an awareness day on 30 April where they partnered with their local fruit and veg grocer.
Bedminster Pharmacy lead pharmacist Ade Williams said: “We were shocked to learn that a Bowel Cancer UK and Beating Bowel Cancer survey revealed in the South West, one in three people could not name any of the symptoms of bowel cancer. That’s possibly one in three of our patients. We knew we had to do something.”
Gail Curry, head of health promotion and training at Bowel Cancer UK and Beating Bowel Cancer said: “A key part of our work is helping educate the public about bowel cancer, in particular the importance of early diagnosis and knowing symptoms – it really does save lives. We are delighted to have the support of Bedminster Pharmacy to help us raise awareness.”
Originally Published by Pharmacy Magazine